Cuttwood Cannabis
Cuttwood Cannabis underwent numerous design iterations, with a constant eye on the company's future and the potential range of products, as well as the diverse customer demographics we aimed to attract. This led to a multitude of variations. Additionally, navigating the complexities of cannabis laws posed a challenge, necessitating the development of a cost-effective and streamlined system.
Below, you'll find a selection showcasing the various designs we explored throughout this process.
Fruit Infusion
We aimed to convey the boldness of Cuttwood Cannabis' distinctive flavorful vape cartridges by utilizing vibrant and striking colors.
Live Resin
Live Resin was positioned as Cuttwood Cannabis' premier "Top Shelf" product, tailored to discerning, consistent users who sought nothing but the finest quality.
Cuttwood Comforts
Cuttwood Comforts represents Cuttwood Cannabis' line of edible CBD gummies. One of the challenges we encountered with this brand was devising packaging that could accommodate multiple flavors, allowing for bulk purchases of the base packaging. To address this, flavor information is applied to the neutral-colored base package via color-coded stickers, providing all essential details for each specific product variant.
Custom die-lines
During my tenure at Cuttwood, I was responsible for designing all packaging, including the creation of die-lines. An example is provided below.
Sammy's Beach Bar Rum custom necker
Banzai toys - toy packaging
Below is an example of the packaging style Banzai used in their folders prior to my rebranding efforts. The initial design represents their 'party poppers,' which release confetti. On the left, you'll find the poly-bag header, while the party popper wrap is displayed on the right.
Here are a few instances of "Blister Cards" I designed for various toy product lines. These brands could be adapted into boxes, hang tags, polybag headers, and tailored for additional die-lines based on the toy. However, showcasing the design on a blister card is the most straightforward approach.
While at Banzai Toys, I crafted copy, devised callouts, conceptualized product lines, established branding, and tackled various other responsibilities. Attached is a die-line showcasing another foil art toy product we brought to life.
